Upset by the national attention, Mayor McDaniels wants to resolve the situation, and the boys suggest getting the official dictionary definition updated. They look up the word in the dictionary and learn its definition has adapted over the years: it previously meant "an unpleasant old woman" and a bundle of sticks. However, this action leads to negative publicity as the rest of the nation refuses to acknowledge the change, and further angers the displaced bikers who refuse to be labeled as "fags".
Support from the town, including the local gay community, results in a town ordinance declaring a change in the word's definition.
They call upon the council to formally recognize this new usage. The boys readily admit to the spray painting, and explain to the city council that the word fag is not intended as an insult to homosexuals, and is being used only in reference to a contemptible person who rides a Harley motorcycle, or "an inconsiderate douchebag", as Stan puts it. Slave because they interpret it as homophobia. The boys are pleased when the bikers temporarily leave town, but the graffiti alarms Big Gay Al and Mr. As the riders eat at a diner, Cartman defecates on the seats of their motorcycles while Kyle and Stan spray paint "FAGS GET OUT" on several buildings around town. However, once Butters reveals that he likes Harley motorcycles, he is not allowed to participate in the scheme. The boys devise a plan to rid the town of the bikers. The motorcyclists equip their motorcycles with horns, sirens and various musical instruments. The bikers are upset and dismayed by this, but are unable to comprehend why the children don't think they and their motorcycles are cool, and assume they are being insulted because they are not being loud enough, as children are around loud stuff all the time in today's age. Cartman tells them their attention-seeking behavior makes them look like pathetic " fags" and other children begin referring to the bikers with the same slur. Before the Harley riders take off, Cartman confronts the bikers, explaining that everyone sees them as insecure losers who ride loud motorcycles to draw attention to themselves. As the Harley riders eat lunch and talk about how nobody is paying attention to them, one of the Harley riders comes up with a noise to get everyone's attention. The residents of South Park are equally frustrated when the group of Harley riders frequently make noise in town, while the Harley Riders erroneously believe that the stares and attention they get from the citizens is out of admiration. Kyle, Cartman, Stan, and Kenny enjoy a nice day outside with the weather being warm until a large group of Harley riders disturb them. According to Nielsen ratings, "The F Word" was seen by 1.99 million households among viewers aged between 18 and 49, making it the highest-rated episode of the season, and surpassing the viewership of the NBC primetime comedy talk show, The Jay Leno Show. "The F Word" received generally mixed reviews, with commentators differing on the success behind the episode's underlying message. "The F Word" argues language is ever-changing and that taboo words only carry a stigma if society allows them to, and attempts to reclaim and disempower the word faggot.
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The episode was written and directed by series co-creator Trey Parker, and was rated TV-MA L in the United States.
In the episode, the boys attempt to change the official definition of the word fag from an anti-homosexual slur to a term describing loud and obnoxious Harley bikers. The 193rd overall episode of the series, it originally aired on Comedy Central in the United States on November 4, 2009. " The F Word" is the twelfth episode of the thirteenth season of the American animated television series South Park. 12th episode of the thirteenth season of South Park " The F Word"